Even decades after his untimely passing, The Notorious B.I.G. continues to influence fashion. Versace’s newest eyewear campaign is inspired by the late rapper’s signature shades.
As per High Snobiety, the Italian luxury brand has launched a new collection of lenses inspired by The Notorious B.I.G.’s iconic sunglasses. The frames, named “Biggie,” replicate the styles frequently worn by the legendary rapper during his career. Donatella Versace described the Biggie community as rebels, groundbreakers, and champions of the true Versace spirit. The collection features new colorways for both sunglasses and optical purposes and has enlisted talents like musician Sabrina Carpenter and NBA center Alexandre Sarr to bring it to life.
You can explore and shop the new Biggie eyewear collection on Versace’s official website. The collection pays homage to The Notorious B.I.G.’s enduring impact on fashion and culture, offering a unique blend of style and attitude for those who want to embrace a bit more from life.
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