Fenty Beauty is coming soon and in case you missed it, RiRi took to social media to tease the highly anticipated line and sent the internet into a frenzy!
Over the Labor Day weekend, the “Wild Thoughts” singer dropped new clips on social media for Fenty Beauty and we are here for it! The first clip showcased the line’s diversity featuring 15 models of color including Duckie Thot, Paloma Elsesser, Slick Woods, and Halima Aden. Building excitement for the brand’s release, RiRi also teased shade names in a clip featuring Slick Woods. Some of the shades mentioned consist of cheeky names like Trophy Wife, Chili Mango, and Yacht Life.
Although there has not been any official pictures or product list of the entire line, the internet rumors began to pour in after a Sephora employee spilled the beans about the line’s shade range and price, stating the Fenty Beauty foundations will retail for 30 Euros (approximately $36). However, not long after the tweet surfaced, a fan shared a conversation with Rihanna, where she confirmed the line will rollout 40 shades – something mainstream beauty companies had trouble covering.
A sephora girl told me there is 40 shades for #fentybeauty foundations and they’re in the 30€ range
— see (@ijustchangedit) September 1, 2017
“You knoooowwww it!!!!!” RiRi wrote to the fan on Instagram. “Gotta represent for my girls and we come in all shades! Especially my brown sisters… been left out too many times in the makeup world!”
With various cosmetic brands constantly shutting out women who don’t have lighter skin tones, Fenty Beauty’s shade coverage will be a cosmetic brand women of every color can enjoy! To stay updated on the highly anticipated Fenty Beauty, be sure to check out the official website here!
Fenty Beauty is set to drop Friday, September 8th at 12 PST.
Photo Credit: PR Photos