‘Kim Kardashian: Hollywood’ Game Could Earn $200 Million This Year
Kim Kardashian’s empire -which already includes clothing, jewelry and makeup- is going to grow substantially thanks to her new video game.
“It might be our biggest game of the year,” the creator’s Chief Executive Officer Niccolo de Masi said in an interview. “We’re not surprised. Kim is a one-of-a-kind talent with an incredibly precise fit to the game engine that we tailored but already had in the company.”
The 33-year-old reality star launched her very first game app created by Glu Mobile called Kim Kardashian: Hollywood three weeks ago, and fans have driven the game to success already.
“This project has been an amazing experience,” Kim tells E! News exclusively. “I’m so excited that people are enjoying the game! I partnered last year with a fantastic company called Glu Mobile to create what is now the No. 3 Free and No. 5 Grossing game on the Apple App Store. We collaborated on every aspect of the game’s design details and continue to do so with the updates we are bringing out.”
Though the game has already proven to be successful, North West’s mom is still working to make the game even better.
“I love that fans are constantly telling me on social media their favorite parts of the game and even offering suggestions,” she says. “We’re working really hard to integrate fan feedback and we’ve already added one of my favorite vacation spots to the game! There’s so much more to come, including plenty of cute new looks and exotic locations.”
According to Bloomberg, the app is already on track to earn $200 million in revenue by the end of the year.
(Photo Credit: Instagram/Kim Kardashian)
