Willow Smith Named Chanel Brand Ambassador

willow smith

After dabbling in the music industry, Willow Smith is taking on the fashion world.

The 15-year-old fashionista has been named the brand ambassador for Chanel. The announcement was made by the fashion giant’s creative director, Karl Lagerfeld, during Chanel’s Fall/Winter 2016/2017 show at Paris Fashion Week on Tuesday (March 8). Smith will be following in the footsteps of past Chanel ambassadors including Lily Rose Depp, Kristen Stewart, and Blake Lively.

#ChanelFallWinter2017 #FrontRowOnly #PFW @gweelos

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“Thank you Karl Lagerfeld and the entire team at Chanel for expanding the perceptions of ‘beauty’ by picking me to be the new Chanel ambassador. I am honored,” said Willow.

As ambassador, Smith plans on bringing her own unique, youthful, ideas to the iconic brand. “Sitting in the chairs and just watching the clothes walk by is so amazing because you get to see the soul that’s inside of them,” she told Teen Vogue. “I feel like there is so much creativity going on that I want to inject some of my ideas and some of my energy into the brand, because I feel like there’s a lot of things that come from youth nowadays that need to be expressed and amplified to the world.”

Smith’s brother, Jaden Smith, was recently named the face of Louis Vuitton’s 2016 Spring/Summer womenswear collection. Both Smith kids have made headlines for their bold fashion choices and are now bringing their own flare to their respective brands.

(Photo credit should read FRANCOIS GUILLOT/AFP/Getty Images)