EBONY Redefines Black Power in New 150 List

Now is undeniably the age of power–individually and collectively–for African-Americans. Like never before, EBONY drills far beneath the surface and offers a thorough examination of those who represent the cream of the crop of extraordinary leaders in an evolving Black America. By deliberately highlighting change agents who have consistently challenged the status quo and carved out new paths to opportunity, the impact of African-Americans is clear.

“In celebrating the many facets and faces of power in the African-American community, we showcased a wide range of intriguing people who will undoubtedly surprise and engage our audience,” said Chairman and CEO Linda Johnson Rice. “Our Power 150 list, featuring eight stunning covers, takes a close look at inspiring leaders who’ve made a remarkable difference on various levels.”

The new Power 150 list, in the first-ever Celebration issue, was specifically created to usher in the New Year by saluting trailblazers who’ve made significant contributions to the Black community within fields ranging from business to science and technology to education and a host of other key disciplines.

After months of strategizing, the company also decided to make fundamental changes to enhance the iconic EBONY brand. As part of the EBONY brand re-launch campaign, that will roll out over the next several months, we will position our branded channels including print, digital, entertainment and consumer products to meet the ever-changing consumer demands in the marketplace.

“The Celebration issue is the first step forward in our evolving branding strategy, which will help underscore our competitive edge and signal EBONY’s new direction,” said President and COO Anne Sempowski Ward. “We are also incorporating feedback from consumers into our expanding brand and editorial platforms to provide broader and richer content with a distinctive point of view.”

EBONY magazine, the No. 1 magazine for African-Americans, is published monthly and reaches over 12 million readers with each issue. Published by Johnson Publishing Company, Inc., the largest Black-owned publishing company in the world, EBONY magazine was founded in 1945 by the late Publisher and Chairman John H. Johnson. Linda Johnson Rice is chairman and CEO and Anne Sempowski Ward is president and COO.